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New Home Equity Lead Generation Program Launched by ClickRSVP and ILS Hopedale, MA, January 28, 2003— ClickRSVP today announced the launch of HomeValueBot, an automated lead generation and customer retention tool for home equity lenders. The program, developed in conjunction with Integrated Loan Services / Fiserv, enables banks, credit unions and lenders to offer professional-grade home value information to their customers and prospects. HomeValueBot is available as an online “calculator” or as an e-mail subscription service. In both cases, the HomeValueBot report provides links and information that promote the sponsoring institution’s services. “A homeowner is typically a financial institution’s best customer and prospect. By delivering valuable, relevant information as a service, HomeValueBot makes a positive, lasting connection to this prime audience,” according to Ray Parenteau, ClickRSVP founder. The e-mail subscription service includes four quarterly updates, providing the sponsoring financial institution with additional contact opportunities. Home value estimates are derived from the ILS automated valuation system, which provides rooftop-level home values for more than 85% of the U.S. Although the HomeValueBot report is not intended for use as a lending value, hundreds of home equity lenders nationally use the underlying technology. HomeValueBot can also be configured to integrate directly with the ILS loan processing service platform. “Because the borrower has been somewhat pre-qualified as to home value, lenders who use our back-end processing services will find HomeValueBot to be an effective way to generate new traffic into their loan pipeline. It’s also a great tool for loan portfolio retention efforts,” said Lee Howlett, president of ILS. HomeValueBot is available immediately and can be fully deployed within 1-3 weeks. Because it’s already integrated into ClickRSVP’s core e-mail marketing platform, HomeValueBot can be extended into a full-scale e-mail marketing program that includes automated notifications, promotional campaigns and customer contact efforts. (HomeValueBot has been undergoing evaluation by several financial institutions and is scheduled for live deployment in early Spring 2003.) ILS, a unit of Fiserv, Inc., is a nationwide company with over 60 years of experience working with banks, credit unions and mortgage lenders to streamline their processes; ease workflow; cut overhead and eliminate loan processing hassles. ILS provides instant web access and delivery through ILS eServices to nationwide loan support products including QuickClose LPI, ACA ValueGuard, appraisals, collateral assessments, credit reports, title searches, flood determinations, loan processing, convenience closings, escrow/funding and post closing review. Their corporate offices are in Rocky Hill, Connecticut with additional locations in Fairfield Conn., Florida, California, New York, Maine and Massachusetts. For more information, check the ILS home page: www.ils.com. or call (800) 842-8423. Fiserv, Inc. (Nasdaq: FISV) is an independent, full-service provider of integrated data processing and information management systems to the financial industry. As a leading technology resource, Fiserv serves more than 13,000 financial service providers worldwide, including banks, broker-dealers, credit unions, financial planners/investment advisers, insurance companies and agents, mortgage banks and savings institutions. Headquartered in Brookfield, Wisconsin, Fiserv also can be found on the Internet at www.fiserv.com. For more information on HomeValueBot, call 508-478-0440 or visit www.clickrsvp.com. Contact:
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